What you will learn
Learn to navigate the product cycle, from evaluating users and analyzing competitors to creating an MVP and developing success metrics. Learn how to identify risks and opportunities at every stage of the process to lead a product's creation. You'll go hands-on every step of the way, to build and present a product roadmap.
Understanding your customer
Your product can't succeed without finding "product /market fit" – but how do you achieve it? Learn to identify and distill user personas through research.
Designing your product and its roadmap
From prioritizing features to creating wireframes, your product plan must include both the big picture and little details. Bring it all together with a roadmap to implementation.
Developing an MVP
Before you head down the wrong path, get your product into the hands of users with a minimum viable product (MVP).
Communicating your plan
You'll have both internal and external stakeholders who need to buy into and understand your plan. Learn best practices to articulate and pitch your vision.
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